Toyota Prius continued to dominate hybrid sales

The Toyota Prius may continue to beat the Honda Insight in terms of hybrid sales but Honda says that it still has much to be pleased about. Last October, the Prius was the top seller in Japan for the sixth straight month with sales of 26,918 units for its third-generation model.

The Insight sold only 7,074 units, putting it in ninth place. The Insight may have been the first hybrid to top Japan’s sales charts this April but currently, it is being outsold by the Fit (Jazz) too.

Having sold 15,444 units in October, the Fit got second place. Even with these odds, Honda says that it isn’t concerned about the Insight’s declining sales.

The sales target for the Insight is 5,000 units monthly, making Insight’s performance for October a good sign.

Another thing is that the Fit has still got much to prove and continues to be very competitive in terms of mpg, utility and pricing.

The Fit costs much less than an Insight. The bottom line is that Honda’s Insight is exceeding expectations and that isn’t bad at all.